Farmers HelpPoint Doesn’t Want You to Bike Either

A few weeks ago I posted the State Farm commercial that made fun of people biking to work. The clip received a lot of criticism from environmentalists and bikers, and accordingly, State Farm removed the clip from its advertising campaign. Apparently, Farmers HelpPoint wasn’t paying attention to the situation as its newest advertisement also berates bikers.

Let’s examine the situation for a second. Why are these insurance companies trying to discourage people from biking? Is it because bikes are safer and if everyone bikes to work there will be little need for automobile insurance?

Maybe State Farm and Farmers HelpPoint should start something new and invest in bicycle insurance.

p.s. Don’t be surprised if Farmers HelpPoint withdraws this clip YouTube just as State Farm withdrew theirs.


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